Toyota Vios
Compact lover

Toyota has been acknowledged as a car maker with brilliant marketing strategy. During a period when South Korean cars dominated the economical passenger car market, Toyota was among the first Japanese car company that shifted their attention to innovative and economical cars. Apart from that, their ranges of cars are renowned for their affordability and most important, with their legendary quality intact, with the Toyota Vios as one such example. After Toyota decided to elevate the status of the Corolla as a mid range family car, the Vios filled the shoes as a compact sedan specifically targeted to the South East Asia market.

Even though it was built compact, the Vios is still capable of hauling 4 full size adults in comfort. The very competitive price also meant that it is now one of the more popular non-Malaysian made cars in Malaysia. The mentality of the owners of these cars vary, some are left stock while others had ‘invested’ huge amount of money modifying their beloved car.

Get the full story in Extremekars November 2008 issue…